Best Bettings Sites for 2024: Chart with Ratings

This is our table of leading sports-focused bookmakers. We have also included important recommendations for making the right choice when it comes to choosing online bookmakers.

Live Streaming
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Bookie of the month
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New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. Free Bet awarded: £10. 1 x £10 must be wagered at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. Bet The Responsible Way. Full Terms apply |
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  • Good sports bonus
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£30 in Bet Credits for New Players
  • Different bonuses
  • Cash Out
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New Customers only. Registration required. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. +18 | Terms & Conditions time limits & exclusions apply. #Advertisement
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Get a £20 Open Account Offer
  • Big range of sport betting options
  • High odds
  • Casino games
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Pace 1 sport bet (3+ selections) } Excl Horse Racing| Min stake £10 | Max stake £20 | Min odds 1/5 (1.5) for each selection | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply | |
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  • Top-notch brand with impeccable reputation
  • Great sportsbook
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18+ | T&Cs apply. New reg only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100. (Full T&Cs apply) | | LeoSafePlay
Bet £/€10 Get £/€30 in free bets (UK & IRE)
  • Convenient payment methods
#ad • +18 Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days and expires after 14 days • Bonus valid on selected Casino games only • Bonus wins capped at £500, excluding Jackpot wins • You must wager Bonus amount x40 – this requirement varies by game Full T&Cs apply | begamblingaware | | Play Responsibly
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Get €500 + 100 FS Bonus
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£30 Free Bet for New Players
  • Wide range of casino games
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  • Lots of other betting options like bingo and poker
New customers using Promo Code R30 only. Min £10 stake, min odds 1/2, free bets paid as 3 x £10 free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment methods/player/country restrictions apply. 18+ T&C apply | | | Play Responsibly
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  • Big variety of sports and betting markets
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Up to €130 Welcome Offer
  • Big variety of sports betting options
  • Many slot games
  • Live casino games with real dealers
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Claim £20 Sign-up Offer
  • Has mobile apps for all OS
  • Cash out option
  • Live streaming feature
18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply. | |
€100 for New Players
  • Good Welcome Bonuses with our Promo Codes
  • Very Attractive Odds
  • Good Sportsbook
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Exclusive Offer
€100 Welcome Bonus
  • Great bonuses
  • High odds
  • Casino section
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Signup £20 Free Bet
  • Attractive Odds
  • Fun bets available
  • Cash-out feature
18+ | UK new customers only | KYC verified | Min £10 bet | Max £20 free bet (2 x £10) full amount awarded on losing first bet only | Min odds 7/10 (1.70) | Free bet stake not returned | Certain Markets/sports/payment methods restrictions apply | Cashed-out and Bet Builder bets are excluded from this offer | Qualifying bet must be made within 30 days | Free bet valid for 30 days | T&C's apply | | | Play Responsibly
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  • Good Welcome Offer
  • Wide Range of Bitcoin Wallets Accepted
  • Odds are on high levels
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Get up to £40
  • Good bonuses
  • Big range of sports betting options
  • Different casino games
New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply | 18+ | | | Play Responsibly
€100 New Customer offer
  • A broad range of sports betting options
  • Various features
  • Live betting on sports with in-play statistics
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€/$100 Welcome Bonus
  • Secure and trusted site
  • Mobile-friendly design
  • Excellent for eSports betting
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Bet £10 Get £40 in Bonuses
  • Odds promotions
  • Good sports betting
  • Opportunity to watch the games live
New UK 18+ only. Register with promo code WELCOME40, Bet £10+ on Sports in one transaction. Get £30 Free Bets & £10 free spins within 10hrs of bet settlement. Bonuses expire 7 days after issue. Min odds, eligibility & payment exclusions apply. Full T&Cs apply. | | | Play Responsibly
Up to €120 Promo
  • Good odds
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Sign Up & Get £50 Bonus
  • Available apps
  • Fantastic betting platform
  • Active virtual sports
New bettors get 50% of deposit up to £50; Once per household; Min deposit £15 (no Skrill/Neteller); Wager 8 times deposit + bonus, max qualifying bet equal to initial bonus amount; valid for 60 days; Min odds of 4/5 on singles or 2/5 per acca leg; Some bet types excluded; See full terms; 18+ | | Play Responsibly
Sign Up & Get 50% up to €200
  • Good variety of sports betting options
  • High odds
  • Welcome bonuses
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Welcome Bonus
  • Focused on eSports
  • Convenient Payments
  • Accepts Cryptocurrency
Available once per player | 5x turnover | Min odds 1.75 | 18+ T&C apply | | | Play Responsibly
Grab up to R2000 Bonus
  • A ton of sports available
  • Mobile apps in place
  • A good amount of promos
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550 BGN + 100 FS for New Players
  • Good welcome offers
  • Licensed bookmaker
  • Cash Out option
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Welcome Bonus for New Players
  • Licensed operator
  • Trusted brand with a long history
  • Various sports betting markets
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Up to €100 Welcome Bonus
  • great odds
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  • provide great welcome packages
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100% up to €100 Bonus
  • Great site overall
  • Lots of casino games
  • Generous bonuses
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Free Bet - Get £20
  • Good payment methods
  • Allows easier access to mobile betting games without the need of a browser
New Customers Only, Sign up using Bonus Code: MB:20. Place your first bet, if it loses we will refund your first bet stake as a free bet, up to the value of £20. The first bet must be placed within 7 days of registration and at odds of 1.8 or more. 18+ T&C apply | | | Play Responsibly
100% up to €200 for New Customers
  • Cash-out option is available
  • Live streaming is active
  • Fantastic casino games
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£10 Bonus for New Customers
Bet £10 Get £10 Free Acca Bet | T&Cs apply. New players only. Qualifying bet(s) must have minimum odds of 4.0 and must be settled before triggering free bet. Free Bet must be used on an accumulator with 3 or more selections. 18+ | | | Play Responsibly
£30 New Players Promo
  • Big range of sports markets and events
  • High odds
  • Cash Out option
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Sign Up & Get ₹30 000 Bonus
  • Plenty of sports
  • Many markets + High odds
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Welcome Bonus
  • Impressive website design
  • Wide range of sports
  • Cybersports section in place
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Up to £25 Bonus
  • Reputable & trustworthy brand
  • Many horse racings from across the world
  • Intriguing markets and good odds
Terms and Conditions Apply. 18+ | | | Play Responsibly
Sign Up & Get €150 Bonus
  • A rich Sports betting section
  • Different bonuses for new and existing players
  • A lot of Casino games
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Get €100 Welcome Bonus
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100% Bonus Up to €100
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100% up to €130
  • Wide range of betting options on the website
  • Good bonuses for new and existing players
  • Mobile apps for Android and iOS
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  • Userfriendly website
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€5000 Bonus for New Customers
  • Great variety of sports betting options
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100% up to $/€200 for New Players
  • Arena for eSports
  • Livestreaming DOTA and CS events
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100% Match Bonus up to €100
  • Innovative Design
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  • 24/7 support
  • Cash out option is available
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€200 Welcome Offer
  • Attractive Welcome Offers
  • Good Odds
  • Extended eSports section
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Claim €10 Bonus
  • Different sports betting options
  • Betting Features like Cash Out and Pulse Betting
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€500 & 300 FS for Casino
  • Amazing casino promotions
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18+ T&C apply | 18+ | | | Play Responsibly | This promotion is not available to UK customers. For UK offers please click the button above.
100% First Deposit Bonus up to €100
  • Superb welcome offers
  • Plenty of sports type of betting
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Get €100 Welcome Bonus
  • a lot of payment options
  • website is clean and attractive
  • offers many currencies and languages
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50% up to £35 Free bet
  • High odds for sports betting
  • Cash Out option
  • Good live betting facility
New Players Only | Applies to first settled bet | Applies to Single Bets | Min Odds 2.0 | Min Stake £10 | Max Bonus Token £5 | No E-wallets | | | 18+ T&C apply
Receive up to 100 000₦
  • Variety of sports and markets
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Receive a £30 Welcome Bonus
  • UKGC License
  • High odds
  • Available welcome bonus
18+ Opt in, bet £10 on football (odds 2.00+). No cash out. Get 6x£5 football free bets at specified odds for set markets, 7 days expiry. Valid from 12:00 UK Time on 25/08/2023. Card payments only. T&Cs apply | | | Please gamble responsibly
Grab €25 for New Players
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€100 Welcome bonus
  • Fantastic bonuses
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  • Cash-out option is active
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100% up to €100 for New Players
  • Lots of sports types to bet on
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  • Great welcome bonus
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100% up to €55 Bonus
  • Good range of sports betting options
  • Cash out option
  • Live streaming services
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Sign Up & Get £50 Bonus
  • An amazing sportsbook
  • Superb bonus offers
  • Cash-out feature available
18+ | New Players only | Get up to £50 in FreeBets, an Odds Boost Token, 20 Free Spins and £10 Casino Bonus when you sign up to Sportingbet today. | T&C apply | | | Play Responsibly
€25 Open Account Offer
  • Simplicity
  • High conversion and retention rate
  • Perfected the basics of online bookmaker platform
Deposit £20 play with £50
  • 24/7 customer support
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  • A big range of sports betting options
  • Live betting feature with high odds and helpful information
  • Cash Out option
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Grab a €10 Bonus
  • Good odds
  • Live stream
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Get up to €150 Sign-up Promo
  • Great variety of football leagues
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  • Android & iOS apps in place
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Deposit €100 and Play with €200
  • Simple website design
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50% up to £35
  • highly competitive odds
  • an available cash-out option
  • has live streaming for some events
If your account has Sportsbook losses at the end of your first day's betting, QuinnBet will refund 50% of your losses as a Free Bet up to £35 (min 3 bets) Plus 10 Free Spins on Smoking Hot Fruit Stacks. Even if your account is up, you're guaranteed a £5 Free Bet Plus 10 Free Spins provided you place at least 1 bet of £10 or greater at the minimum odds. T&Cs apply | | | Play Responsibly
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Receive up to €100 Bonus
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  • Plenty of promo offers
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  • VIP club for loyalty players
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What we need to know about online bookmakers

Every bookmaker today develops its website which presents its services online. Years ago, bookmakers would only provide bets through their local posts. Well, things are very different today. It’s been years since the bookmaker websites have been put on the map, and the betting business has reached colossal proportions. One of the benefits of such bookmaker websites is that you can make your bets while sitting comfortably in front of your computer. There is also the fact that anyone can place their bets through their mobile devices since most bookmakers have specially developed mobile versions of the bookmakers as well as downloadable applications. Such versions and applications have been designed to be compatible with smartphones and tablets. With time, practicality and simplicity have taken over betting at local posts since people feel much more comfortable placing their bets online.

So let us summarize the pros and cons of online bookmakers:

  • Advantages
  • Practicality – There is no need to travel to a local bar or betting post
  • The placing of bets is done from the comfort of your own home, or while you’re on the road, through your mobile device
  • Variety of payment methods – Yes, you can use a wide range of payment methods on the websites
  • Customer care – Every self-respecting bookmaker has a separate section dedicated strictly to the needs of its customers
  • Bonuses – One of the biggest reasons why people have started using online betting. You can emerge yourself into the world of online betting because through the bonuses (especially the free ones) you can familiarise yourself with the entire process. This way you will be able to establish the basics and acquire an accurate assessment of how to place bets in the future.
  • Live bets – As with local betting posts, you can bet on live-stream games in the online world as well.
  • Live-streaming – Before, it might have been necessary to have cable or satellite to watch a given game or match, but now you can live-stream hundreds of sports and championships. The best part is that everything on the bookmaker websites is streamed via video.
  • Almost all of the leading bookmaker websites already have an option to stop a bet, called CASH-OUT
  • There are few websites where you will find such appealing and fair odds. Here, at we only present bookmakers offering competitive and high coefficients.
  • Disadvantages
  • Many websites do not accept players from foreign countries. Unfortunately, many bookies are still trying to get their license to operate legally in some jurisdictions.
  • Many bookmakers limit their players.
  • There is a deadline for paying out the reward for many of the payment methods. We urge you to use the money transfer option of Skrills or another electronic wallet. However, if you are willing to wait 1-5 days, then the sure-fire way of paying would be using debit or credit cards, or through a way of a bank transfer.

What should we focus on when choosing a bookmaker?

Take a look at our advice which you should follow when you choose an online bookmaker.

1. A gambling license

Should we play on bookmaker websites that possess a license?

Many of the players, especially those who are new, cannot decide whether to place bets on licensed bookmaker websites or on those who have not yet been legalised for a lot of countries. As you may know, State commissions for gambling in the UK, Gibraltar and Malta to name but a few have acquired licenses for some bookmakers. But, to be completely accessible, the State needs to issue a license as well for the territory with which the bookmakers wish to be in business. Thanks to this, the players can access the official websites without any issues, and on the other hand, the bookmakers can pay the taxes to that particular country. Some sites acquire a license of their own for most countries in the European Union. And with that comes the unhindered access and clarity that this bookmaker has fulfilled all of the requirements.

However, the fact that a certain bookmaker has not yet acquired a license for a particular country does not in any way mean that they do not offer good conditions. As they do already have a legal license, you can successfully register on their website without worrying they there would be any access restrictions. Mind you that players can access it through an alternative address.

  • Advantages of licensed bookmakers:
  • They operate and pay their taxes legally. In this way they have verified their request for a serious brand and a sure bookmaker
  • There is no need to search for mirror websites and alternative links for access
  • Most of them also have an English version of the website as well as customer care provided by a team of experts
  • Non-Licensed bookmakers:
  • You need to use alternative connections to access the websites
  • Even though they are not legal, they still have good offers such as: coefficients, bonuses, payouts and extras

2. Payment Methods

  1. First off, it is important to check what kind of deposit and withdrawal methods are allowed by the particular website. There should be the most popular and convenient ones such as debit cards, e-wallets, bank transfer or crypto payments.
  2. Secondly, you should check if there is a fee when depositing or withdrawing money. Usually, no such fee is charged, but if there is one, then it would be minimal.
  3. What are the limits for placing bets – what is the minimum deposit and how much can you bet.
  4. Last but not least, check how long it will take for your money to reach you with each different payment method. As we have mentioned, with most methods, it takes 1-5 days, whereas, with electronic wallets such as Neteller or Skrill, the process will only take minutes.

3. New player bonuses and other promotions

One of the most discussed factors is the existence of bonuses amongst online bookmakers. Without a doubt, this can be a huge plus, especially if a specific website offers you a compensation-free starting bonus. In this way, you will be able to familiarise yourself with the way the game played and all of its online distinctions. The best part is that you will not be losing any of your own money but rather the money given to you by the bookmaker.

Let’s start with welcome bonuses. Some are 50% of the overall bet that you have placed, and others are 100%. But do not let yourself bet tricked if a particular bookmaker is giving you a more significant amount as a bonus! It is important to know that the more massive bonuses are bound with more complex requirements. This way the funds gets rolled over and only after that will you be able to withdraw your winnings.

We recommend that you focus on bookmakers giving out smaller bonuses, with more straightforward requirements for roll over where you are not as bound. Such a bookmaker is Betfair, which gives amazing rewards for its Sports Exchange. You can find more in-depth details about the bonuses and how you can acquire them in our review of Betfair.

Bonuses for registered customers

We already took a look at the bonuses for new players, and now it’s time to let you know of the ones for registered players. Even though some bookmakers may have some unappealing bonuses for new customers, they might be among the best when it comes to loyalty bonuses.

4. Betting possibilities and offered championship

Any good bookmaker must combine many different sports and, respectively, an assortment of championships and divisions if you are set on betting on any particular matches that are not available on certain bookmakers that would be a sign that you should look to another one. Anyway, aside from all of the offered sports and different championships, it is time to discuss the variety of bets as well as the possibility for different combinations.

It is crucial that you choose a bookmaker that not only offers all the standard options for the result but also includes the following for all of matches and bets:

  • Half-times (first/last)
  • Number of corners
  • Goals (over/under)
  • Cards
  • Violations/Fouls
  • Goalscorers
  • Asian Handicap
  • 1X2

5. Odds

An essential part for every betting enthusiast when choosing an online bookmaker is to check what is the range of the odds. Each bookmaker sets specific rates for the different markets at a sports event. These odds express the chance for a specific event to happen or not. Some bookmakers give better odds for events, markets or sports, and others are stronger in different areas. Therefore, it is essential to look at how the odds are moving and what margin the bookmaker keeps for himself. The margin is a percentage that indicates whether the bookmaker offers high rates or not. The lower this percentage, the higher the odds.

It’s a good idea to research the sports and events you mostly bet. If in an online platform the odds are high, in another one they might be even higher, and that will surely be better for you. Odds are a part of both the stakes before the start of a match and the live match, so there is something to pay attention to during your research and bookmaker selection.

6. Live bets

There probably isn’t a single player who has not tried in-play betting. This kind of wagers is far more dynamic, offers more adrenalin and in most cases, the coefficients are considerably higher. That is the reason why most players choose bookmakers that offer live bets. It is important to mention that you should pay attention to the number of broadcasted matches, as many websites do offer an in-play section, but there are not as many available matches. The leading online bookmakers offer more than 20 000 matches a month available for wagering live.

7. Betting options

All modern online bookmakers provide certain features on their sites. You shouldn’t choose a betting company without paying attention to the various functionalities of the betting platform a bookmaker uses. Not all options are readily available, but it’s good to know the main ones you need to be on the lookout for.

Cash Out

Definitely one of the best functionalities that a bookmaker site can have. With the Cash Out option, the user gets the opportunity to settle their bet before the sports event has come to an end. A bet can be closed at a profit or a lesser loss if things do not work as you have planned. This option certainly gives customers a great flexibility. You can also look for other Cash Out varieties that some platforms offer – Partial and Automatic Cash Out.


You probably have already figured out that live-streaming allows you to watch any live match. Video streaming directly from the bookmaker website contributes to better tracking of the development of matches. This way you can quickly come to conclusions and respectively place your bets with the hope that they are the most reasonable. The quality websites offer more than 2000 live-stream matches a month.

Edit a bet

Another useful feature you will not find in many places, but it’s good to know it. By editing your bet, you will be able to make changes to wagerss you have already confirmed. Changes are usually limited to adding a selection to your bet, removing selected markets, and modifying the type of bet, for example from a 4-fold to a system, or choosing a new stake amount.

Bet builder

This is one of the newest features you can find at online bookmakers. The betting option allows bettors to combine different markets from the same match, with the bookmaker offering certain odds for the choice made. Typically, at betting platforms, bettors cannot place bets on more than two combined markets, but with this feature, things are different. The bet builder allows you to combine multiple selections into one, with the exact number depending on the bookmaker.

8. Mobile versions and available applications

More and more players place their bet through their mobile devices. It is crucial for a bookmaker’s website to have developed a mobile version compatible with all mobile devices. Even though a large number of sites already have a mobile version, not all of them are as responsive as users would like. A mobile-first betting site would mean that you will enjoy an optimised wagering experience for any device as well as almost any screen resolution.

Secondly, you should look for a bookmaker that has specially developed mobile applications for all the leading smartphones and tablets. Such apps are available mostly for Android devices (Samsung, HTC, Lenovo, some tablets, and others), iOS ( iPhones and Ipads), phones with Windows mobile software, and even some Blackberry models.

9. Customer support

At the end of our bookies’ reviews, there is an option for clients to leave comments and give feedback for the given bookmaker. In this way, every single player can share their opinion and rate the bookmaker. That being said, you can check out how we have rated the customer care and support for given bookmakers, as well as read up on what our visitors have said about each one. We advise you to check up on how you can get in touch with the particular bookmaker that you have chosen. Check if the bookmaker offers 24-hour care and support and if it is through phone, live chat, email and so one. Our advice is that you choose a bookmaker that offers all of these contact options. Also, you should make sure that their customer care and support team is highly rated and have only positive reviews written about them!

Frequently Asked Questions (FAQs)

Are betting companies legal?

There is nothing illegal about bookmaker companies offering their services both offline and online. As long as they adhere to relevant laws and regulations, their betting services are welcome among sports fans and clean in the eyes of the law. Licensed bookmakers operate legally, under certified conditions, paying taxes and catering to their target audience freely.

How can I open a bookmaker betting account?

Should you wish to create a betting account with a bookmaker online, you can do this very easily. Simply visit the official website and find the button that says “Register”, “Join”, “Sign Up” or “Create Account”. Fill in the form that appears on the screen by providing some personal info. Establish a username and password, agree to the terms and conditions of the website and submit.

Do I have to verify my account and how?

In most cases, you will have to verify your betting account. Some websites may email you after registration to verify your address. Furthermore, you will need to provide specific documents to prove your age and identity. Depending on the bookmaker, you may need to upload the documents to the site directly, or send them to a certain email address and wait for the management to verify you.

What is the best bookmaker to bet with?

It is hard to point out a single bookmaker brand as the best one of all. However, the profile of a top bookmaker is easy to recognize. The brand must provide competitive odds, a wide range of betting markets and betting options, as well as live bets. The best online bookmakers need to give customers lucrative bonuses and loyalty rewards. Not to mention they need to support their clients’ preferences to game on mobile and pay with convenient banking solutions. A dedicated customer assistance team is always welcome, enhancing the experience even further.

How to beat online bookies?

There is no strategy we can share that guarantees beating the bookies. You have to find your own betting style that brings you the most benefits. But, studying the teams taking part in the events you are betting on is always a good idea. Play cleverly, within reasonable amounts, within what you can afford. Manage your funds, stay up to date with new promos and you should do just fine.

Betting Tips to Beat the Bookmaker

  1. Tip №1: Don’t follow what others do. Research the bookmaker.

    Receiving a recommendation from a fellow bettor can sometimes result in finding your next favourite place to bet at. However, other peoples experiences can’t transfer on you and if someone had a good time, you might not. Always take a bit of time to research new online bookmakers you aren’t familiar with and learn about their highlights. Think of your personal preferences and check if they can provide you with the needed payment methods, betting opportunities and favourable odds.
  2. Tip №2: Always look for a useful support team of bookmaker’ site

    You may think you know it all, but unexpected situations are always a possibility. At times when you may need assistance, you want to be sure that the support team will be there to help. Make sure that your selected bookie maintains a high level of customer service and the agents can cover all grounds.
  3. Tip №3: Bet responsibly. Understand that it is all about risk.

    A strong mindset is what will help you beat online bookmakers more than anything else will. Online gambling is attractive due to the risk factor it involves. However, the same risk factor can become counterproductive if you aren’t on top of things. Make sure you are always in control of your betting decisions, that you know precisely what amounts you are putting at risk. Be prepared to lose and let yourself feel joy. Easy!

Which Bookmaker To Choose?

After examining various bookmakers well following the criteria we have listed and making a comparison between them, you can finally make your decision. Select a bookmaker that is as close as possible to your wishes and meets your requirements for a betting site fully. It all depends on what you are looking for and on how much you are ready to comprise. Remember, no matter what decision you make, online gambling is a risky hobby. Play responsibly!

If you are still uncertain about your choice for a bookmaker, do not hesitate to contact us via email: [email protected], or through our Facebook page: Betenemy at Facebook.