There are online betting sites that enjoy huge popularity across the world. Such bookmakers attract lots of visitors to their platforms daily. Their high traffic rank also pays off as they rank in the first pages of search engines. Consequently, the brands in the table below are most definitely companies you have heard of before.
Find out which bookmakers rank at the top of our chart with the most popular betting sites by traffic rank.
Open Account Offer
Up to £100 in Bet Credits for new customers at bet365.
Min deposit £5. Bet Credit.. show mores available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bonus code BBCODE can be used during registration, but does not change the offer amount in any way. +18 | Terms & Conditions | The bonus code BBCODE can be used during registration, but does not change the offer amount in any way.
New customer offer. Place 5 x €10 or more bets to receive €20 in free bets. Repeat up to 5 times to .. show morereceive maximum €100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. Payment restrictions apply. T&Cs apply.
18+. New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet withi.. show moren 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.
New customers using Promo Code P30 only, min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/.. show more€15 (30 days expiry), free bet/payment method/player/country restrictions apply. 18+ T&C apply | begambleaware.org | Play Responsibly
New customers only. Deposit £10 min and claim in ‘my offers' 1x100% mobile in-play profit boost. Max.. show more stake £10. Max extra winnings £100. Valid for 30 days. Skrill/Neteller deposits do not qualify. 18+ Full T&Cs apply www.begambleaware.org
New customers from UK & Northern Ireland. Stake £10 or more at odds of Evens (2.0) or greater on you.. show morer first bet. £30 free bet credited in 48 hours of your first bet being settled. 7 day expiry. E-Wallet restrictions apply. Max 30 Free Spins on selected games. Full T&Cs apply.
New Customers only. Deposit, opt in and place a £5 qualifying bet at odds of 2.00 or greater within .. show more7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days, plus a ¤10 Casino Bonus, not for Baccarat, expires in 7 days. Wager the Casino Bonus 35x to withdraw winnings, game weighting: Slots/Instant Win:100%; Roulette/Table Games/Video Poker:20%; Blackjack:10%. Card Payments only. Geographical Restrictions and T&Cs Apply, See Below. 18+| Please Gamble Responsibly
New Customers only; Min. deposit £15 (no Skrill/Neteller); Bonus amount is 100% of deposit up to £50.. show more; Welcome offers are limited to one per person, family, household address, email address, telephone number, same payment account number (e.g. debit card, Skrill and etc.), shared electronic device (e.g. school, public library, workplace, mobile phone) and shared IP; Wager the qualifying deposit and bonus amount 8x within 30 days to convert bonus winnings into real money; Wagers must be on min. odds of 4/5 on singles or acca bets with min. odds of 2/5 per selection to qualify; Max. stake contribution to wagering requirement is the value of your bonus; Certain bet types are excluded; See full terms; Terms apply; 18+
18+ T&C apply | begambleaware.org | Play Responsibly
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Why do some bookmakers have higher traffic than others?
With such a saturated online gambling market, bookmakers are in a constant completion to outrank their competitors. Higher traffic will mean more visitors who are likely to register on the site. The reasons why punters would prefer one high-ranking bookmaker to another are quite obvious, but here is a list of the most common ones.
SSL certificate (HTTP or HTTPS)
Optimised mobile apps and mobile portals (aka mobile versions)
Useful content that can help punters
Well designed and structured site for better UX
Frequently Asked Questions (FAQs)
Do search engines rank the bookmakers differently?
The search results will mainly depend on your location, language and engine used. It is best to trust Google or Yahoo. Also, look for bookmakers by country if you want to get a proper ranking picture.
How do I know which is the most popular and visited site in my country?
It is best to use a tool such as Similar Web or another web traffic analyzer.
Why do some betting sites rank higher than others on the SERP pages?
It might have to do with how optimized the site is for the visitors. Search engines also look at the usefulness of the site, its security and speed.