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Article Content
  1. Bet365 Review
  2. How to register?
  3. Sports Betting
  4. Betting options and markets
  5. Bet365 promotions
  6. IN-PLAY
  7. Live-Streaming
  8. Bet Slip
  9. Cash-Out option
  10. Virtual sports
  11. Casino games at Bet365
  12. Poker
  13. Deposits and Withdrawals
  14. Mobile version and applications
  15. Bet365 Affiliates
  16. About Bet365
  17. Customer service
  18. Contacts
  19. Rating and Summary

Bet365 Review – Our own opinion

We have used Bet365’s services for a long time, and our experience shows many things about the company. Firstly, let’s start with sports options. In Bet365 betting platform, there are many sports including football, basketball, tennis, baseball and others. During the years, we have tried many of them, and the result is that Bet365 offers various possibilities. But the sports section is not the only on the site. The company also provides casino and poker games.

We will continue to follow the news about Bet365 and inform you of the latest information about the company. Further on in this review, we share our experience with different parts of the services which every customer of Bet365 can find.

How do you register on Bet365?

Registering with Bet365 is simple and takes no more than a few minutes to enter your data and verify your account. In the steps below you will find detailed first-person information on how to create a new account with Bet365.

  1. First of all, I access Bet365’s website directly through this link;
  2. At the top right corner, I have found and clicked on “Join Now” button;
  3. A new window was loaded with the necessary blanks for me to fill in order to register;
  4. Carefully I filled out all the necessary information. This is important because Bet365 will need to verify the account;
  5. Make sure to check off that you are of legal age! If you wish you can check off the box to get regular email notifications from Bet365 (for bonuses and promotions);
  6. Once I have filled everything out, at the bottom I found a green button “Join Now” – then I clicked on it and the registration process was finished!

Create new account

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How do we verify our account?

Please note that when you enter your data, you also choose your verification method. Bet365 offered me to verify my account through an ID, international passport or a driver’s license. Once I have created my account with Bet365, I received a welcome email. And once I made a deposit, played and, for argument’s sake, won a certain amount, Bet365 required me to verify my account.

I had to send Bet365 a scanned copy of the document which i marked upon registration. The scanned copy must match the personal data provided through the registration process.

Where do I click in order to verify my account? What do I choose?
To verify my account I chose from the menu on the right: Service -> Members -> My Account -> Verification or Identification.

How to verify my acccount?

Here are the two easiest steps I took for identification on Bet365:

  1. Step – Sent a scanned copy of my ID card (one scanned copy of the back and one scanned copy of the front).
  2. Step – Sent another scanned copy, this time it was my passport (driver’s license is an option too).

Bet365 implemented these two verification requirements due to increased attempts for personal data fraud.

After a brief review, Bet365 sent me an email congratulating on successful verification.

What should we do if we forget our password?

Password recovery is simple and takes only several steps. I have tried the process and here is the result. I had entered Bet365’s website, and at the right corner I found a button – “Lost Login?.”

Once I had clicked on it, a new window loaded where I needed to fill out my username, email, the 4-digit code and, of course – my date of birth.

I entered all the information correctly and then Bet365 sent me an email with steps on how to recover my password. After that, I had redirected to a new window with a place to fill out the new password.

Design and structure of the website

Bet365’s website is extremely stylized and well-structured. I found that the company has kept to the clean lines and bilateral menus. , and you can easily see the subsection or match which you desire.

The website features the primary colours of the brand wherein the colour green prevails along with the yellow marking of the odds and betting options — the names of the teams displayed with the colour grey. At the time of the review, in the menu on the left, I saw the types of sports, and at the bottom of the page, there were contact forms, information about the bookmakers and a list of frequently asked questions.

The amazing load speed and odd dynamic changeover impressed me. Bet365 has a multimillion database in real-time, and the time it takes for live meets to be updated, according to my view, is less than 2 seconds.

Structure and lay-out of Bet365’s menus

Many of the players, especially those who are new to the site get pretty stressed out when they first open the website. At first, it may seem challenging to manoeuvre through, but only after a few minutes you will learn everything there is to know about the site and be able to go through all the menus.

1. The main horizontal menu
The main menu is displayed at the top of the page (horizontally) where you can switch between different sections. When I last checked the site, these sections were available – Sport, In-play, Casino and Poker. All of them gave me different options when i had clicked on them.

2. A menu with all available sports
On the left side of the page, I found a menu including all available sports on Bet365. Besides all the sports, the bookmaker frequently adds current tournaments such as Championship League, European tournaments, Copa America or the World cup. That menu gave me the chance to navigate through all sports. When I make a choice, I see that in the middle of the page all meets of the particular sports are loading., and in the middle of the page, a menu will load where you will be able to see all meets of the particular sport, organised by dates, tournaments and countries.

3. The Central menu
If I am on the main page of the website, I see that in the central menu are all meets which are streaming live. Also, in the middle are emphasised those championships that are figured to be of greater interest to players.

From the central menu, I can also make a quick selection of a sport that I wish, as well as place my bets on different markets, which will show in my electronic card.

4. Registration menu, Bet-Slip and bonus offers
On the right side of the page are essential fields – for logging in and creating an account. At the top right corner I have noticed the buttons for a language change, change of the odd, and from “Services” I can read more on promotions, responsible betting, or I can go through the “My account” section.

The electronic card showing each selection and the placed bet will appear in the fields on the right. And underneath are usually smaller windows showing the most current bonus offers.

Underneath that are the most bet on meets streaming live. Here I see what the score is as well as what minute the match is on without having to browse through the menus.

5. The menu at the bottom

That is the last part of the website – the so-called footer menu. In my previous revision, I noticed this menu features buttons for quick access for contacting Bet365, information on deposits and withdrawals as well as frequently asked questions. From this section, I also found information on mobile services offered by Bet365 for smartphones and tablets. At the very bottom, I also found information on the licenses. Bet365 has, as well as links to the latest promotions.

How popular is this bookmaker according to Google?

From the next column you can see what the interest towards this bookmaker has been with time according to Google Trends, compared to other bookmakers. The column shows a timeline from 2004 to today. Of course, under this column, you can find tendencies according to Google for local searches and related terms.

bet365 according to Google Trends
Bet365 growth accourding to Google Trends

You can see for yourself the tempo with which Bet365 is growing compared to other competitors in this business. The company has doubled, even tripled its income and resources over the past ten years. It is a clear example of what Bet365 means to the business.

Sports Betting

It is the most robust feature of Bet365. Here I found a wide variety of sports and betting suggestions. All main tournaments and leagues are covered here as well as divisions and subgroups of almost any sport.

The sports bettings put under the section that generates the most significant interest and is most visited by clients of the bookmaker. Bet365 are popular with their sports bets, combinations of very high odds and a wide variety of markets. Once I had entered their website, on the left side, I saw all the sports which offered. At Bet365 I can bet on soccer, basketball, baseball, tennis, American football, golf, hockey, greyhounds, volleyball, virtual sports and many others. It is a huge advantage that there is a wide variety of betting combinations for all of the sports above (especially for soccer). I can also bet on half-time, number of cards, corners, throw-ins, goals and Handicap.

What kind of odds can we find?

Bet365 offers very high odds for meets in the “Sports” section. One of the reasons the company has taken over the world market is because on their platform they compare odds from all over the world and try to offer slightly higher ones to make even their most capricious clients happy. The odds are good not only for soccer matches but for other popular sports such as basketball, volleyball and tennis. The odds of live matches are also quite impressive.

What types of odds are available?

When I last reviewed the site, these types of odds were offered:

  • Fractional – Typically used in the United Kingdom, as well as players who live in Western Europe, Asia and Australia.
  • Decimal – A favorite type for most European players. This type of odd is used all over the world, but mostly in Eastern Europe.
  • American – The name speaks for itself. It is used in the United States of America, Canada, and a number of other countries.

From the upper right-hand corner I found a button – “Odds” which loads a drop-down menu to switch between the types of odds.

Different betting options and markets

Bets on Bet365 are not limited to the most popular ones – win, lose, or a tie. I saw more than 150 different betting suggestions for different markets. As I mentioned, aside from the most popular betting options, there is a variety of bets for sets, half-time and some others for each sport.

Regarding the favoured soccer, at Bet365 I found markets for the meets as bets on corners, throw-ins, number of cards, half-time, scoring of the first/last goal, Asian Handicap and many others. One of the most popular types of bet is that on a live game. The markets above are available for that as well, and a favourite of many players are the bets on turn-of-events, goal-goal or those on over or under a certain number of goals in the game.

Next to every meet there is a button showing the number of available markets.

If we look at the other sports, we will see that Bet365 has taken it upon themselves to include a maximum number of markets, and the betting options for live events are once again available. At Bet365 I can use the option Cash-out to stop my bets and see all of my selections in the electronic card as well.

Bet365 bonuses

For that moment, Bet365 offers welcome bonuses for sport and casino.

bet365 welcome bonus for sports
This screenshot is updated as of 16:20 on 21st of January 2021
New Customers only. Registration required. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. +18 | Terms & Conditions time limits & exclusions apply. #Advertisement

Bookmaker Comparison for Bet365

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New Customers only. Registration required. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. +18 | Terms & Conditions time limits & exclusions apply. #Advertisement
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New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. Free Bet awarded: £10. 1 x £10 must be wagered at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. Bet The Responsible Way. Full Terms apply |


Bet365 offers a service called “In-Play” bets which allow every player to bet on meets which are ongoing at the moment. In that section, I have the opportunity to follow the competition in real-time and also to bet on different variations for live odds and markets. In my view, Bet365’s advantage is that they use a technology which allows them to process and indicate changes in a particular match in only about a second. In this way, they can update the changes incredibly fast and in real-time.

Bet365 broadcast thousands of live events including sports from almost all countries as well as championships and leagues of those sports. The variety which they offer exceeds 100 offers for each meeting. Here the dynamic of the bets is far more significant and Bet365 offer odds which are exceedingly higher than those of their competition.

Pinnacle has a similar option for in-play bets, but their markets are limited only to 5-6 variants. Now you can register with them through the Pinnacle mirror link.


To use the Live Streaming service you will need to be logged in and have a funded account or to have placed a bet in the last 24 hours. Also, if you want to try this option like me, you should know that you must place a bet of €0.50 for a win or €0.25 Each Way. This rule is valid for single and multiple bets.

Reference: Bet365 TnCs apply | You need to have a funded account or to have placed a bet in the last 24 hours. For Horse Racings place bet of at least €0.50 win or €0.25 each-way on your selection. Any event we are Live Streaming will have a video icon displayed beside it. |

Bet Slip with your selections

Bet Slip was implemented at Bet365 and soon after it was copied by other leading bookmakers as well.

I am talking about a dynamic electronic extra which indicated your chosen matches.

On this Bet-Slip, I can see the odds for every selection as well as its name. Also, the sum of the odds automatically calculated on this widget. This way I can see how much I can win based on the bet I have made.

The Bet Slip automatically displayed upon the selection of a particular match and the market for it.

Cash-Out option

I have to mention the incredible option to stop a bet which allows the players to pause an ongoing bet. In my experience, Bet365 has made it, so the cash-out option is available for almost any sport including second and third division matches. With the cash-out option, I can control the development of my bets and the amounts which are offered to me while my selections have not yet ended.

The cash-out option is updated instantly, and it doesn’t have significant delays between changes in a particular match, which in turn allows me to stop my bet at a higher odd. I use the cash-out option mostly for bets on soccer matches, tennis and the not any less popular basketball and volleyball.

Virtual sports

It is a relatively new, yet trendy section of Bet365. In it, I found virtual meets not only for soccer but for sports such as basketball, tennis and many others. A favourite for many Englishmen is a virtual horse and hound races. There are reasonable odds, and the event loads a lot faster.

Although these are bets placed on virtual sports, the winnings are real. The markets vary with each different sport, and often there are more surprises with virtual meets from which I have won much higher amounts.

Casino games at Bet365

bet365 games section
This screenshot is updated as of 16:20 on 21st of January 2021

The casino section of Bet365 offers a massive number of online games. I downloaded its casino client, and from there I could play hundreds of casino games. The more favoured games are card games, slots and video poker. Also, there are different bonuses, and for loyal clients, there are always promotions which increase their funds and allow them to make casino plays. Aside from all of the standard and some innovative games, Bet365’s casino also offers the so-called Live Casino.

A live casino with real dealers

This subcategory features all the known games, but the difference is that the game is live and there are real croupiers at the screen. When I last played at the live casino, the connection between the dealers and me made with high-resolution cameras which reflect the picture instantly. This way I have the opportunity to live out the fantasy of betting from home without needing to be in an actual casino.

bet365 live casino
This screenshot is updated as of 16:20 on 21st of January 2021

Another advantage of this feature is that when I am playing with real dealers, I have a more significant chance compared to games played on electronic machines.


Bet365 offers its clients the chance to play Poker through their poker room, and one can take advantage of special bonuses. Here I also downloaded their Poker client, but I can play directly via their mobile poker application too. The advantage of the poker room is that I am using one of the most reliable poker platforms, and when I played with Bet365 for the first times, I was in poker rooms filled with players who are easy to beat. The level of the players is relatively low in comparison to Pokerstars, 888 or other poker clients. Please read carefully the T&Cs.

Deposits and Withdrawals

When we last checked the bookmaker’s payment methods, we noticed that Bet365 has numerous deposit methods as well as withdrawal ones. The good news is that there are no taxes for any of the methods. Here I used the most popular methods such as bank cards, as well as electronic wallets, or the so-called eWallet. Bank transfers are also available, but with them I had to wait just a few days, depending on whether they are business days or not.

A deposit at Bet365 is reflected almost instantly, whereas with the different withdrawal methods it can take anywhere from a bit longer for cards, several hours for electronic wallets and up to a week for bank transfers depending on whether or not the weekends overlap.

1. How do we make a deposit at Bet365?

In the steps, we will show you how to make a deposit at Bet365. For this, you must choose your desired payment method and follow the following steps:

  • First, I login to my account or if create a new one here;
  • Then, I click on the “Deposit” button at the top right corner!;

*Variant 2: I can make a deposit using the menu on the right – “Services” -> “Deposit;”

  • A new window will pop up so I can choose my desired payment method;
  • Then simply enter the necessary information;
2. How do we make a withdrawal at Bet365?

You can withdraw from your account using several different methods wherein your transactions are indicated anywhere from several hours to 5 days.

Here are the steps to withdrawing funds I use when I have accumulated a certain amount:

  1. I go to the top right of Bet365’s website;
  2. Then I make a choice from the menu “Services” -> Withdraw;
  3. Then I see the deposit method which I initially chose;
  4. I use the same method for withdrawal as for making a deposit;
  5. The next step I do is to enter the amount to withdraw and click “Make Withdrawal“;
  6. I wait the time for the transaction to be done;
  7. And that’s it!

Mobile version and applications

According to my experience, as with every other leading bookmaker, the brand also has developed a Bet365 mobile app for Android and iOS devices. Betting options, deposit and withdraw methods are almost identical with the mobile version of Bet365, as with the original one. The team at Bet365 has made sure to create a simple and easy to use a variant for smartphone or tablets users.

bet365 mobile live betting on sports
This screenshot is updated as of 16:20 on 21st of January 2021
What is the difference between the mobile version of Bet365 and the applications?

Many clients use their device’s Internet browser to open the mobile version of Bet365 and place a bet. For this, it is necessary only to enter the address of the website and then will automatically direct to the mobile version of the bookmaker. The main characteristic of the mobile version is that it is compatible with all kinds of devices and resolution; it merely adapts for every device.

  • Advantage:
  • An advantage of using the mobile version of Bet365 is that there is no need to update anything (in comparison to the applications). I enter the web address, and I am instantly directed to the site even if I am using 3G or a slower connection. The mobile version does not depend on the platform I’m using (whether it is Android, iOS or Windows Phone) and it loads successfully on any operating systems.
  • Disadvantage:
  • A disadvantage is that I must always open my device’s Internet browser and enter the web address.
What about the mobile applications?

Things are a little different with mobile applications. For every different platform, a separate app required. As my last check shows, the mobile applications of Bet365 can be downloaded directly from their website or the official sites of iTunes. Another characteristic that stands out is that each application individually developed for a particular operating system and device.

  • Advantage:
  • An advantage is that there is no need to enter my device’s browser each time and the application has been created specifically for my device.
  • A disadvantage is that I have to update the mobile version all the time. This should be done to have all thefunctionality of the app.

    Bet365 Affiliates

    It is a program of Bet365 which allows anyone to become a partner of the brand and advertise them online. For this, you must go to the affiliate website of Bet365 and apply to be a partner, like I did. To use I had to fill out a form describing how I plan to advertise Bet365, what ideas I have and in the end, enter your website’s address.

    Bet365 tolerate mostly applicants who include sites having to do with sports. So, if you have a website for predictions, bookmaker reviews or sports news and statistics, you will have a greater chance of being chosen as a partner of the brand.

    When I was approved (if you do get accepted), Bet365 sent me an email verifying my birth date and asking me to log in to the affiliate site. There I found a wide variety of advertising materials – banners, promo texts, links to a different section of the website and of course my affiliate code! This code tells cookies that I have forwarded a visitor and said a visitor counted in Bet365’s system as being signed-up with me.

    Bet365 Affiliates offer a detailed statistic of visitors, the number of registered players, the number of deposited funds and, of course, the clean-cut commission I have generated in my account.

    From where do I join the Affiliate program?

    Everybody can join the affiliate program from this website: There, you can find all information needed regarding the Bet365 Affiliate program.

    About Bet365

    Our inspections show that Bet365 is available in many languages like English, German, Bulgarian, Chinese, etc. That is proof that Bet365 operates in many markets. We cannot tell the exact number, but you can be sure they are many.

    Except for our experience with the British bookmaker, we continuously research the Internet for any news about the company. According to them, we can note that Bet365 has a gambling license from the Government of Gibraltar, but the bookmaker is working hard to acquire permits from other countries too.

    It has other exciting news about Bet365, which our research shows, connected with the ownership of the company. It was said that bet365’s founder continues to manage the company. Also, known that Bet365 is the biggest employer in the city Stoke-on-Trent where the headquarters are based. If you watch the English Premier League, you should know that Bet365 is the owner and the primary sponsor of Stoke City football club.

    We will continue to follow the news about Bet365 and inform you of the latest information about the company. Further on in this review, we share our experience with different parts of the services which every customer of Bet365 can find.

    Customer service

    We have tried different methods to contact the operator’s support team. There are different options you can use – email, phone or directly through their live chat. The support team at Bet365 is available 24/7 to help you with problems you may have or professionally answer any question. Their customer support is a level above all other bookmakers and their response time via email takes no more than a few hours.

    Bet365’s customer care is without a doubt one of the best and most professional that we have come across. Only experts are in-charge for the United Kingdom, and they will answer your inquiries almost instantly via chat or phone. If you are using email, then you might have to wait a few hours for a response. Below we have added more information on how to contact Bet365. Everything based on our own experience.


    • Phone
    • Fax
    • Help Center
    • Live chat
    • Email

    Where are the headquarters of the company?

    Bet365 has offices in different countries around the world, but the main building is located in Stoke-on-Trent. Tha address is Media Way, Stoke-on-Trent 5SZ, the UK. Here you can see a map with the exact location, provided by Google Maps.

    Rating and Summary

    Bet365 is, without doubt, one of the leaders in the world of internet betting. The bookmaker offers high odds, appealing bonuses and a wide variety of sports meets which stand out with their betting markets. Bet365 also has a casino section, poker room where you can make a deposit in seconds, using one of the many payment methods.

    Join Bet365

    18+ T&C apply | | Play Responsibly.