Article Content
  1. Top 3 Foreign Bookmakers in Finland
  2. Betting in Finland - Things to know
  3. Sports Betting in Finland
  4. Available Betting Markets
  5. Odds Format in Finland
  6. User Experience
  7. Bonuses and Promotions
  8. Live Betting, Live Streaming & Cash-Out
  9. Online Casinos in Finland
  10. Available Payment Methods
  11. Mobile Betting and Betting Apps
  12. Safety and Security
  13. Customer Support
  14. FAQs
  15. Interesting Facts
  16. Restrictions for Players from Finland
  17. Conclusion

Which are the 3 leading gambling sites in Finland and where to bet safely?

Finnish players have a wide variety of bookmakers to choose from. If you are willing to find the best betting sites for your play, take a look at our chart below. Compare their terms and offers and pick the right one for you.

Live Streaming
Live Betting
18+ T&C apply | | | Play Responsibly
Live Streaming
Live Betting
New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply | 18+ | | | Play Responsibly
  • Population: Based on recent 2019 data, there are around 5.6 million people in Finland’s borders. It’s located in the Fennoscandia geographical region of Northern Europe and borders 3 self-governing countries; namely, Sweden, Norway, and Russia.
  • Active Players: There are over 4.3 million active players in Finland. The country has a culturally infused love for gambling.
  • Currency: Since it’s the only Nordic nation that joined the European Union in 1996, it decided to replace Finnish Markka with single-currency Euro in the year 2002, which makes it the country’s sole legal tender.
  • Regulated Gambling Products: The legal system that governs the flourishing gambling sector in Finland acknowledges and offers licences for gambling products such as Poker, Betting, Sports betting, slots and other machine-based types of gambling, Lottery, Bingo, and Terminal Gaming.
  • Operator Types: There’s a government-run monopoly on sports betting, online casinos, scratch cards, lotto, horse racing, and more in Finland. Foreign sports bookies in Finland have no license to operate in the country.
  • Designated Authority: Finland’s Ministry of the Interior is the only controlling regulatory body in the country, which enforces the law in both online and land-based gambling sectors. In the year 2017, the government unified the three state-run gambling operations under the banner of Veikkaus.
  • Status: The gambling scene in Finland can be considered the grey market. While international betting sites that are Finland’s top sites for betting cannot market their brand within the Finnish borders, they aren’t legally prosecuted if they welcome Finnish players online.

Top Foreign Bookmakers in Finland

Here are the top 3 bookmakers that accept registrations from Finland.


22et is rather new, but it’s a competitive and complete one. Hardcore bettors love it because of the extremely high odds on all sports events, particularly football and tennis. The transactions are efficiently managed, and there’s a wide range of markets and sports. There’s no country restriction here, so Finnish players are more than welcome. However, some users think that their customer support can be improved. But overall, best odds guaranteed here along with exciting bonuses from 22bet, are making this bookie a worthwhile option.


Players like how Unibet has a wide array of markets and huge books featuring all upcoming matches. It has one of the biggest market offerings. However, they don’t offer a racing card for horses or greyhounds. Football is one of its popular markets with great prices and volume. On top of the widely popular markets like football, golf, and tennis, it also has less popular ones like handball, e-sports, and baseball. There are live streaming and in-play betting; multiple betting options; and great odd levels. However, there’s no virtual sports here. Nonetheless, it’s a promising platform the Finns can enjoy.

Important Things to Know About Betting Sites in Finland

  1. Betting environment
    Finland is the only Nordic member of the European Union. Plus, it tops the Global IT charts, ranking 2nd as the largest high-tech manufacturer and 4th largest European economy. It has a per capita income of US$ 48,579.90—that’s 385% of the world’s average, making Finland one of the wealthiest countries in the world.
    The IT-driven environment and the high-income ranges topped by a culturally embedded love of betting and gambling makes Finland’s betting environment a player’s paradise. The gambling environment in Finland attracts up to 78% of its population.

  2. Competition
    Because of the strict government regulations, there are only a small number of casinos in the region. However, gambling is actually a popular activity in Finland. You can see slot machines everywhere from petrol stations to supermarkets. However, even with the government’s efforts to monopolize the gambling market, the rise of the online market has made it a challenge. There are international companies that operate in deregulated environments, and these offshore competitors welcome players far and wide. Finnish players then can join online casinos based in other countries. There are over a hundred sites which offer betting services in the Finnish language. Some even offer free bet in Finland. There’s still a level of competition going on as Finnish people have a vast choice in terms of gambling services. Visitors, however, can still enjoy various land-based casino settings in the country. This only shows that there is definitely a market for both.

  3. Operators
    The Finnish legal system allows for a few state-run gambling entities, which consist of:
    PAF or Alands Penningautomat Foreining – which regulates myriad of gambling operators like online sportsbooks, online casinos, bingo websites, and online poker rooms with the proceeds of these contributing to local social and sports projects.
    RAY – another regulatory entity which controls land-based casino which offers table games, slot machines, and other casino game types with their proceeds funding NGOs supported by PAF.
    Veikkaus Oy, the authority responsible for Finland’s National Lottery with its proceeds going towards supporting local culture, art, science, and sports.
    Fintoto Oy – controls the horse racing market with its proceeds, adding to horse sports-related projects and activities. Finish authorities continue to take a firm stand on keeping its betting market tightly controlled, discounting many leading international offshore operators no matter how hard the European Union pushes it.

  4. Active players
    In 2019, the approximate player base in Finland is more than 4.3 million active punters—74% of which are engaged in Jokeri/Lotto/Vikinglotto; 37% do Veikkaus lottery; and 36% play slot machines. Online gamblers are in the age bracket of 25-34.

  5. Key info for Players in Finland
    The Finnish government monopolizes all gambling forms within its borders. In fact, Finland’s gambling trade ranks as the 5th biggest gambling industry in the world, and it’s also one of the main sources of income of the Finnish government. Its annual spend is over $10 million on slot machines, sports betting, as well as lottery tickets.All forms of gambling were once banned in Finland from 1899 to 1917. Today, gambling remains legal since its reintroduction. The 2011 Lotteries Act is now the one that regulates all betting forms and gambling activities. The Finnish legislation in the gambling scene requires operators to have a government-issued licence, and only Veikkaus has that license.Finland’s residents can gamble at any of the government-regulated operators online and offline, but the law doesn’t allow offshore operators to advertise their products and services within the country’s borders. This helps the government maintain its legalized monopoly over the entire gambling trade. However, no law prohibits Finnish citizens from becoming patrons of any international casino or sportsbook brand online.

  6. Gambling taxes and players’ safety
    The legal system in Finland doesn’t impose taxes on the winnings of the players given that their income didn’t come from wagers that are made on activities and events operated by firms from non-EEA countries. When it comes to players’ safety, despite the market being heavily controlled by government agencies, Finland’s gambling quality is still high-quality and oozes safety and trustworthiness that can’t always be felt in the international setting.

Sports Betting Finnish: An Overview

Sports betting in Finland is operated by government-owned Veikkaus Oy since the year 1971. It was originally named y Tippaustoimisto AB during its introduction in 1940. The proceeds of sports betting in the country are returned to the Finnish government to add to the funding of charitable advocacies, healthcare and sports projects, and more.

Finnish basketball betting

Basketball is one of the most promising sports in the region. Even though Korisliiga isn’t exactly acclaimed as a topnotch league, and other teams from Finland like Vilpas, Kataja, and Kouvot didn’t always rake in FIBA successes, the national team’s recent achievements plus the strong presence of Koponen at Bayern Munich and Markannen at Chicago managed to fire up the attention for Finnish basketball bets and odds.

Available Betting Markets in Most Bookmakers

Sportsbooks offer a wide range of odd selections for Finnish players. Just choose the wagering opportunity and betting market you prefer—be it:

  • 1/x/2
  • Accumulators
  • Anytime Goal Scorer
  • Correct Score
  • Half-time/Full-time
  • Over/Under
  • Asian Handicap
  • Draw No Bet
  • First Goal Scored
There are various marketplaces for odds. Most bookmakers, like Bet365 and 888sport, offer dozens of betting markets for high-profile fixtures.

What Kind of Odds Format Is Used in Finland?

Like most of Europe, Finland-friendly sportsbooks still use the most popular odds format—decimal one. They’re simple enough for players to place educated bets easily. They also calculate potential wins seamlessly.

To calculate, it just takes the sum that you have wagered then multiply it by the specific odds. The result is the potential win. Thus, if odds are 3.75 and your bet is at $100, your potential winnings could be $375. Of course, you still have to study Finland betting tips to up your game.

Finnish players who choose to play at international sportsbooks may also encounter other odds format, but the decimal format is virtually the simplest which is why many high-authority sportsbooks go for it.

User Experience

Sportsbooks and casino brands want to compete amid the dynamic online gambling environment. That is why they make sure that user experience is a top priority. Land-based gambling activities controlled by the government have great user experience, and for those who want to go for offshore experiences, each international company has their own competitive advantage in terms of site speed, website interface, customer support, and more. Nevertheless, both new and seasoned punters can find it easy to take the plunge as all websites generally are easy to follow in terms of UX.

Bonuses and Promotions in Finland

Bonuses for Finnish playersThe extent of promotions that are capturing the attention of Finnish gamblers covers relatively the entire scope of special offers there are. This covers every aspect of online sportsbooks. New Finnish players can access various daily, weekly, or monthly lost first bet matching or percentage deposit matching bonuses while existing punters can enjoy deal sweeting thru percentage returns on losses as free bets, % marching reload bonuses, boosted odds, enhanced ACCAs, and more.

Live Betting, Live Streaming & Cash-Out Features

There are many gambling sites welcoming players from Finland despite the Finnish government’s strict licensing regulations. Sites like 888 and 365 who block US players for legal reasons even have no problem accepting customers from Finland. Many of the companies who welcome Finnish players have live betting, live streaming, and cash-out features. Bet 365, 888sport, Unibet, and Betway, have live streaming options. Real-time betting opportunities are also offered at Bet365, Unibet, 888sport, and Betway among other companies. Cashout options are available at Bet365, 888, Betway, Unibet, and more.

Online Casinos in Finland

Gambling activities, in general, are legal in Finland. However, as mentioned above, it’s exact legislation is rather complex since the state is running a monopoly on the market. Although betting operations are legalized in the borders of Finland, both lotteries and gambling are not exactly legal if operated for private purposes. Private operators, both land-based and web-based, do not have a government-issued license.

However, Finland doesn’t have a criminal code which states that betting with unlicensed operators is downright illegal. This means local citizens still have the freedom to place bets on all international websites that accept Finnish players.

Available Methods for Withdrawals and Deposits

As part of the EU, Finland is only accepting the Euro as its fiat currency. Finland’s players can finance their online casino or sportsbook accounts with their home currency. Sportsbook providers catering to Finnish players have a wide range of locally popular as well as internationally recognized banking options. These include credit cards like Mastercard and Visa; e-Wallets including Neteller and Skrill; and direct electronic payments like POLi and PayPal. Overall, in terms of facilitating online withdrawals and deposits for bettors, Finland does know how to get it all done right.

Mobile Betting and Betting Apps

The online gambling industries’ most popular casino brands and sportsbooks give Finland a great deal of attention. This is why Finnish players are given access to high-end mobile solutions and dedicated mobile portals and app in Finland. Finnish players can enjoy a whole scope of betting markets, sports types, customer support teams, baking solutions, and more. Mobile portals and innovative features are thoroughly established to offer more convenience to all players within and beyond Finland.

Safety and Security

Even though Finland’s gambling market is mainly state-run, the quality of gambling in its borders still is at a high level. Players get to trust the system more and thus feel safe overall. This isn’t always the case when you delve into the international betting environments. The government does well in regulating the key areas of its gambling domain with separate agencies looking into each aspect of the gambling scene.

Is Customer Support Good Enough for Finnish players?

Online bookmakers find the gambling market of Finland lucrative; thus, they also make sure to offer Finnish players lucrative deals if they sign up as members. As per recent industry reports, Finnish residents spend over $2 billion annually on gambling-related events and activities. In fact, Finland has more than 76 gambling arcades and over 250 restaurants with casino gambling tables on top of the 30,000 slot machines spread throughout the country. These and more make casino and sportsbook brands give high regard to Finnish players. They make sure to offer them excellent customer support. Players have Android and iOS-based mobile customer support and web-based support, among others.


Is online sports betting legal in Finland?

Sports betting is legal in Finland, but online operators are not given license by the Finnish government. However, there isn’t any legal consequence if Finnish players sign up on foreign gambling websites that welcome punters from Finland.

What are the most popular sports in Finland?

Ice Hockey has a huge following in the country as it’s also become a national pride among Finnish people. Also, harness racing is popular among horse bettors in Finland. Football also holds local popularity as it does worldwide.

Can I play with Euro?

Yes. Sportsbook providers offer various payment options to players far and wide.

Are Finnish players taxed on their winnings?

There are no tax implications for gambling winnings in Finland. However, if your winning comes from wagers made on events run by non-EEA companies, taxes might be imposed.

How safe is betting on foreign bookmakers in Finland?

It’s 100% safe to bet on international bookmakers since there really isn’t any action that’s taken against foreign bookies or the players if they choose to associate.

Which is the best betting site for Ice Hockey?

Bet365 has generous offers of matches, betting types, and competitions for Ice Hockey. Plus, they have live streaming, which makes the experience even better.

Are betting exchanges like Betfair available to Finns?

Yes. In fact, it’s one of the top choices. Finns can visit Betfair and make an account to enjoy this popular betting exchange. There are higher odds and bets, along with millions of players around the world.

Is match betting allowed in Finland?

Yes. Just go for the foreign sportsbook brands that have the best services and prices.

Interesting Facts

  • The approximate worth of the gambling industry in Finland is at €10 billion annually.
  • There are currently no plans for foreign betting companies or casino brands to get a license in Finland.
  • 20% of Finnish players gamble at least once weekly.
  • There’s no legal mechanism to prevent online players from gambling at international bookies.
  • Despite the pressure from the European Union, Finland is not planning to modify the 2011 Lotteries Act.

Are There Any Restrictions for Players from Finland?

Finnish government doesn’t impose limitations on the citizens’ actions in terms of gambling practices. However, it does have strict restrictions in terms of foreign operators advertising locally. There are a few international bookmakers and casinos, though, which impose limitations on welcoming Finnish memberships.


There are not many countries which offer players complete freedom in terms of online gambling like how Finland does. Despite the government not being strict in terms of online gambling activities, it still does well in controlling and providing players with the security they deserve. After all, all the profits from the state-run operations are returned to the government funding for the health and welfare of the citizens. The art, sports, culture, and other sectors can then benefit greatly.

The quality of gambling in Finland is still very good despite the government’s monopoly in terms of licensing. In fact, PAF-owned venues and products are becoming more appealing internationally as they deliver progressive jackpot winners and great user experience overall. In a nutshell, the way Finland manages its gambling scene is ultimately efficient and socially responsible.

Maria Kostadinova

Maria Kostadinova

Maria is a writer in and she is the author of numerous articles, news, and reviews you will find on it. Her tasks involve editing and uploading the content that reaches our readers.

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